1. Introduction
The Balaze Dental Group (“we,” “us,” or “our”) is committed to protecting the privacy of our patients and website visitors. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website or engage with us through SMS and email communications. We comply with HIPAA regulations to protect your health information.
2. Information Collection
We collect Personal Information and Usage Data to ensure a personalized, efficient, and high-quality experience for our patients.
• Personal Information: This includes your name, phone number, email address, appointment history, and dental treatment details. We collect this information directly from you during your interactions with our office or when scheduling appointments. This information allows us to provide personalized care, communicate with you effectively, and offer relevant updates and services tailored to your needs.
• Usage Data: This is automatically collected when you visit our website and may include IP address, browser type, pages visited, and time spent on our site. We collect this data to understand how our website is used, improve site functionality, and enhance user experience.
3. Use of Information
We use your information to:
• Schedule and confirm appointments
• Provide you with updates on our services, dental care tips, and practice news
• Offer promotions that may be of interest based on your needs and preferences
• Respond to your inquiries and provide customer support
4. Consumer Privacy and Third-Party Sharing
Consumer information is not shared with third parties for marketing purposes. We value your privacy and do not sell, rent, or disclose your information to external parties for promotional purposes. Patient data is used solely to support and enhance your experience within our practice.
5. Data Security
All data is securely stored on a cloud-based server that complies with HIPAA security standards. We implement industry-standard security measures, including encryption, secure access controls, and regular monitoring, to protect your information from unauthorized access, disclosure, alteration, or destruction.
6. Patient Rights
You have the right to:
• Access, update, or delete your personal information at any time
• Opt-out of receiving communications by following the opt-out instructions provided in SMS or email messages, or by contacting us directly
• Request information on how your personal information is used and safeguarded
7. SMS Communications
By providing your phone number, you consent to receive SMS messages from us regarding appointments, special offers, and health information. Message and data rates may apply. You may opt-out at any time by replying “STOP” to any SMS.
8. Changes to the Privacy Policy
We reserve the right to update our Privacy Policy at any time. Changes will be effective upon posting on our website.
9. Contact Us
If you have questions about this Privacy Policy, please contact us.